The rapid evolution of car technology in the 2020s has brought a wave of smart features—but not all of them are winning over drivers. While advancements like touchscreens, assisted-driving systems, and companion apps are now standard, newer additions such as infrared night vision, ambient lighting, and gesture controls are leaving many motorists frustrated.
Are Cars Getting Too Smart?
According to market research by Strategic Vision, only 56% of drivers in 2024 found their vehicle’s controls intuitive—down from 79% in 2015. Many feel that the technology in modern cars should be as seamless as an iPhone, yet it often proves to be more of a hassle than a convenience.
Glitches and Design Flaws Are Leaving Drivers Stranded
For some car owners, high-tech vehicle features are becoming more of a burden than a benefit. Vincent Dufault-Bédard, a Volkswagen ID.4 owner, learned this the hard way when his EV’s door sensors failed in freezing temperatures. He was forced to crawl into his vehicle through the trunk.
This issue isn’t unique to him. J.D. Power’s 2024 survey found that EV door handle problems increased from 0.2 per 100 vehicles in 2020 to 3.1 per 100 in 2024. Many drivers are longing for the simplicity of traditional mechanical door handles.
Touchscreens: A Driving Hazard?
Touchscreens have become a major point of contention. While they provide a sleek, modern look, many drivers find them distracting and difficult to use while driving. Jake Pratte, a project manager from St. Louis, criticizes touch interfaces for requiring multiple taps and no physical feedback, unlike traditional buttons and knobs.
His frustration is shared by 28% of new-car buyers, according to a 2022 survey by Escalent. In response to growing concerns over driver distraction, some automakers are reintroducing physical buttons and knobs in newer models. Starting in 2025, Euro NCAP’s vehicle safety ratings will favor cars that include tangible controls for essential functions like hazard lights and windshield wipers.
Are High-Tech Features Worth the Cost?
Many premium vehicles now come equipped with features like massaging seats, passenger-side screens, and augmented reality displays—but not all drivers see the value. Market research from AutoPacific shows that drivers prioritize wireless phone charging, heated and ventilated seats, and rain-sensing wipers over gimmicky tech.
Adding to the frustration, modern car repairs are becoming more expensive due to the inclusion of advanced sensors and cameras. Mitchell, an auto insurance technology provider, reports that a quarter of all car repairs now require sensor recalibration, adding an average of $600 to the repair bill. Insurance premiums are also on the rise, reflecting the higher cost of fixing today’s tech-heavy vehicles.
Subscription Fees: The Hidden Cost of Modern Vehicles
Beyond repair costs, subscription-based features are adding to the financial burden. Ken Larsen, a Toyota Tundra owner, pays $15 per month just to use the remote start function through Toyota’s app—despite already making $1,000 monthly truck payments.
Frustrated by the hidden costs of modern vehicles, Larsen recently purchased a 1985 Chevy Silverado, citing its simplicity and ease of maintenance as major advantages over newer models.
The Future of Car Technology: Smarter or Simpler?
As automakers push for innovation, many drivers are pushing back, demanding reliable, user-friendly features that enhance rather than complicate their driving experience. With growing consumer preference for physical buttons, intuitive controls, and cost-effective tech, the auto industry may need to rethink its approach to smart vehicle design.
Are we heading toward a more balanced integration of technology in cars? Or will the push for high-tech features continue to drive higher costs and user frustration? The future of car design may depend on how well automakers listen to their customers.
